LAST UPDATED: 14/01/2021

This Sumo Media Privacy Policy explains how information about you is collected, used and disclosed by Sumo Media Pty Ltd ("Sumo Media," "we," "us" or "our"). This Sumo Media Privacy Policy applies to information we collect when you use Sumo Media websites, mobile applications and other Sumo Media products and services (collectively, the "Services"), or when you otherwise interact with Sumo Media.

We may change this Sumo Media Privacy Policy from time to time. If we make changes to this Sumo Media Privacy Policy, we will provide notice of such changes, such as by updating the "Last Updated" date at the beginning of this Sumo Media Privacy Policy or by providing notice through the Sumo Media Services. We encourage you to review our Sumo Media Privacy Policy whenever you access or use the Sumo Media Services or otherwise interact with us to stay informed about our information practices and the ways you can help protect your privacy.


Information We Collect Automatically

When you access or use Sumo Media Services, we automatically collect certain information about you, including:

  • Usage Information: We collect usage information about your access to and use of Sumo Media's Services, including information about when you access and use our Services, the pages and screens you view, links clicked, your web browser information, the page you visited before navigating to Sumo Media's Services and your Internet Protocol ("IP") address.
  • Mobile Device Information: We collect information about the mobile device you use to access and use Sumo Media 's Services, including the hardware model, operating system and version, unique identifiers (such as your Advertising Identifier, which is also known as an "IDFA"), mobile network information and information about your use of our mobile applications. In addition, Sumo Media 's Services may access certain native applications on your device (such as your device's native calendar application), with your consent, to facilitate your use of certain features of the Services. For more information about how you can control our access to these applications, please see the "Your Choices" section below.
  • Location Information: We may collect information about the location of your device when you access or use one of our mobile applications or otherwise consent to the use of this type of information through the Services. For more details, please see the "Your Choices" section below.


Sumo Media may use information about you for various purposes, including to:

  • Provide, maintain and improve Sumo Media's Services;
  • Send you information related to our Services and your use thereof, which may include notifications or technical or administrative messages;
  • Respond to your comments, questions and requests, and provide customer service;
  • Monitor and analyze trends, usage and activities in connection with Sumo Media's Services;
  • Detect, investigate and prevent fraudulent transactions and other illegal activities, and protect the rights and property of Sumo Media and others;
  • Personalize and improve the Services, and provide advertisements, content or features that match user profiles or interests; and
  • Carry out any other purpose for which the information was collected.

Sumo Media is based in the Australia and the information we collect is governed by Australian law. By accessing or using Sumo Media's Services or otherwise providing information to us, you consent to the processing and transfer of information in and to Australia and other countries, where you may not have the same rights as you do under local law.


We may share information we collect about your access to and use of the Services as follows or as otherwise described in this Sumo Media Privacy Policy:

  • With vendors, consultants and other service providers who need access to such information to carry out work or perform services on our behalf;
  • With third parties for use in analytics or for their own services or marketing purposes, such as offering products or services that may be of interest to you or providing advertisements, content or features that match your interests and preferences;
  • In response to a request for information if we believe disclosure is in accordance with, or required by, any applicable law, regulation or legal process;
  • If we believe your actions are inconsistent with our user agreements or policies, or to protect the rights, property or safety of Sumo Media or others;
  • In connection with, or during negotiations of, any merger, sale of company assets, financing or acquisition of all or a portion of our business by another company; or
  • With your consent or at your direction.

We may share aggregated or de-identified information related to Sumo Media's Services, which cannot reasonably be used to identify you.


We may allow others to serve advertisements on our behalf across the Internet and to provide analytics services. These entities may use cookies, web beacons and other technologies to collect information about your use of the Services and other websites, including your IP address, unique identifiers, web browser, pages viewed, time spent on pages, links clicked and conversion information. This information may be used by us and others to, among other things, analyze and track data, determine the popularity of certain content, deliver advertising and content targeted to your interests on the Services and other websites and better understand your online activity.

For information about interest-based ads, or to opt out of having your usage information used for certain interest-based advertising purposes, please visit If you use an iOS device, you also can opt out of certain interest-based ads by limiting ad tracking on your device. For more information about how to limit ad tracking on your iOS device, please visit


Sumo Media takes reasonable measures to help protect information about you from loss, theft, misuse and unauthorized access, disclosure, alteration and destruction.



Some features of our mobile applications require access to certain native applications on your mobile device, such as your native calendar application (e.g., to provide weather forecasts based on your calendar events). If you decide to use these features, we will ask you for your consent prior to accessing your calendar application and collecting information. Note that you can revoke your consent at any time by changing the settings on your device.


When you first launch any of our mobile applications that collect location information, you will be asked to consent to the application's use and collection of this information. If you initially consent to our use and collection of location information, you can subsequently stop the collection of this information at any time by changing the preferences on your mobile device. If you do so, our mobile applications, or certain features thereof, may no longer function. You may also stop our collection of location information by following the standard uninstall process to remove all of our mobile applications from your device.


We may send technical or administrative push notifications or alerts to your mobile device. You can deactivate these messages at any time by changing the notification settings on your mobile device.


If you have any questions about this Privacy Policy, please contact us at


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